Your Phone Is Now More Powerful Than Your PC
As a Gen Xer, I’ve seen the evolution of mobile computing
technology first-hand, especially when it comes to increasing productivity at
work. At the start of my career, I was one of the “lucky” employees issued a
chunky notebook computer. Eventually, that was joined by a bulky cellphone.
Over time, my laptops got sleeker, and my phones got smarter. My mobile
computing arsenal converged and became simpler, lighter and more powerful —
especially on the smartphone side.
Forget
the oft-cited statistic that today’s smartphone is more powerful than the
mainframe computer NASA used to send astronauts to the moon. Today’s
smartphones are faster than the mid-80s Cray-2 Supercomputer, faster than the computer on board theOrion spaceship that NASA is currently testing to go to Mars
and — perhaps most significantly — faster than the laptops most of us are
carrying around.
We
haven’t just reached a tipping point when it comes to the power in our primary
computing devices — it’s already tipped.
Powering Mobility
Consider
the Galaxy Note9 which
we just unveiled at the Samsung Unpacked event.
With an Octacore processor using 10-nanometer semiconductor technology, not
only does it have more raw processing power than many laptops, it tops them in
most other specs,
too.
For
instance, the Note9 comes standard with 6GB of RAM and 128GB of storage, but
we’re introducing a second configuration with 8GB of RAM and 512GB of storage.
Both have a micro SD slot that allows you to expand storage up to 2TB — so you
are future-proofed for the advent of even larger memory cards. To put that in
perspective, our first Galaxy S smartphone released in 2010 had just 512MB of
RAM, and 8GB or 16GB in total storage.
The
Note9 features a Cat. 18 LTE modem that delivers faster connectivity than
you’ll achieve on your laptop over most Wi-Fi networks, its 1440p screen is
sharper than many laptops, and few laptops can come close to its all-day
battery life.
§ Dual aperture
cameras capable of recording up to 4K video
§ Biometric
sensors for fingerprint, iris and facial authentication
§ An advanced
stylus for natural writing, annotations and drawing
No More Compromises
It
makes sense that smartphones should now serve as our primary computing devices.
The performance gap between smartphones and laptops keeps widening, too, as
users upgrade their smartphones at a faster rate than their notebook PCs. In
other words, anything laptops can do, smartphones can already do better.
An
estimated 4.3 billion smartphoneswere in use globally at the end of 2017, three
times the number of PCs. The smartphone-using population will
keep growing 9 percent per year and hit 7.2 billion by 2023.
Workers
in every industry increasingly embrace and rely upon smartphones. According to GfK research commissioned
by Samsung, mobile workers spend one third of their working day using their
smartphone. When asked which computing device they would keep if required to
pick just one, a plurality of 42 percent opted for the smartphone over
desktops, laptops, tablets and other choices.
To
say that we’re already living in the Next Mobile Economy doesn’t feel like hyperbole at
all.
Not All the Same
Still,
most smartphones are better geared towards consuming content than generating
it. When it comes to creating reports or other sophisticated work tasks,
nothing matches the Galaxy Note, especially our latest iteration, the Note9.
Take
the S Pen. This stylus has long taken mobile productivity tothe next level. With the Note9, we’ve made the single largest
upgrade to the S Pen, imbuing it with powerful remote control capabilities.
Walk into a corporate presentation with confidence, connect your Note9 to a
large screen display, and drive the PowerPoint presentation with the click of the
S Pen.
Forget Your Laptop — on Purpose
At
Samsung, we’re driving forward the convergence of PC and phone via our Samsung DeX platform.
Built
into our latest flagship phones, Samsung DeX enables mobile workers to leave
the laptop at home while staying productive and secure. Users can turn any
space into a workspace by connecting to a monitor,keyboard and mouse. DeX delivers an intuitive desktop experience
that’s optimized for your productivity apps, with all the core functionality
like multiple, resizable windows, keyboard shortcuts and drag-and-drop with
your mouse.
Samsung
DeX offers an exciting opportunity for enterprises wanting to leverage the
power of smartphones to move to a mobile-only computing strategy.
A Long-Term Mobile Strategy
Giventhe power of today’s smartphones and their critical importance to workforceproductivity, why do so many organizations still rely on BYOD strategies? From
my conversations with enterprises IT leaders, in many cases BYOD has been
motivated by short-term cost saving, rather than a long-term view of mobile as
a business value driver. I’m firmly of the belief that proactively investing in
mobile pays off.
Our recent study with OxfordEconomics sought to put hard data against the BYOD or
corporate-issued debate. The study looked at the totality of mobile investments
made by the enterprise — from the device and carrier connectivity, to in-house
management overheads, outsourcing, MDM software and employee mobile stipends.
It turns out, the device is just a small part of the equation, and BYOD
represents a saving of just 11percent compared with providing devices to employees.
But
when it comes to the perceived business value delivered by mobile, the study
found BYOD companies are the least satisfied. Senior IT and business leaders
surveyed were less happy with how BYOD supports collaboration and communication,
access to work-critical information and the performance of everyday business
responsibilities.
Whileeach organization has different needs, there is a clear need for CIOs and other
business leaders to look long-term and view mobile as a core productivity and
revenue driver.
As
for employees and other end users: if you’re not sure whether it’s time to
upgrade your smartphone, consider how much you rely on it to get things done
quickly and securely. You’ll probably realize how much it’s already replaced
your desktop or laptop PC and become your primary computing device.
Youowe it to yourself and your colleagues to have the best tools for powerful,
on-the-go connectivity. With the Note9, the even more seamless DeX experience,
and enhanced S Pen capabilities, that’s exactly what you’ll get.
To learn more
about how your enterprise can maximize mobile ROI, download the OxfordEconomics report, a comprehensive study based on a
survey of 500 senior IT leaders, looking at the total cost of mobile and which
organizations are benefiting the most from mobile workflows.
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